# REILink > REILink is a real estate technology platform for investors, wholesalers, agents and contractors. Its tools cover property analysis, repair estimating, offers, dispositions and other parts of the real estate investment workflow. ## Property Repository - [Property Repository — Off-Market Real Estate Deals](https://reilink.com/contract-repository): Free nationwide marketplace for off-market real estate deals. Wholesalers and investors publish a property as a complete deal package — property record, photos, video, a rehab scope priced by section and line item, and the full financial analysis. When a buyer opens a listing, it is recalculated on that buyer's own saved costs, team and return targets before the page finishes loading, with the seller's original figures still available per line item. - [Property Repository, plain-text version](https://reilink.com/contract-repository.md): The same product information as clean Markdown, without navigation, images or scripts. ## Property Repository capabilities - Publish: public-record property lookup, EstiMate scope import, photos and video, line-item rehab at Lipstick / Standard / High End finish, custom URL slug, permanent listing page - Find: filter by city, state, ZIP, property type, beds, baths, square footage, asking price, projected profit, after-repair value and cost of repairs - Verify: per-line toggle between the seller's unit costs and your own; saved facilitator folders (agent, lender, contractor, attorney, title, stager) with automatic best-price selection - Evaluate: flip, rental and BRRRR outputs — net profit, ROI, total cash needed, cash to close, annual cash flow, cash-on-cash return, cap rate, maximum allowable offer, reverse offer from a target profit or return - Decide: GO-GO, MARGINAL or NO-GO verdict on the flip and on the rental, against thresholds you saved - Act: message the seller, submit an offer on the listing, save to folders, join a seller's buyers list Posting and browsing are free. There is no listing fee and no membership. A free REILink account is required to browse the Repository, publish a property, message a seller or submit an offer. ## Calculizer - [Calculizer — Real Estate Investment Calculator](https://reilink.com/calculizers): Free real estate investment calculator that analyzes one property as a fix and flip, long-term rental, short-term rental, BRRRR, wholesale deal and house hack from one set of inputs. It compares the strategies side by side and exposes the formulas and property-specific numbers behind major results. - [Calculizer, plain-text version](https://reilink.com/calculizers.md): The same product information as clean Markdown, without navigation, images or scripts. ## Calculizer capabilities Calculizer includes: - Fix and flip analysis - Rental property analysis - Short-term rental analysis - BRRRR analysis - Wholesale analysis including the end buyer's economics - House hacking analysis - Maximum allowable offer - Net operating income - Cash flow, pre-tax and after-tax - Cash-on-cash return - Capitalization rate - Debt service coverage ratio - Gross rent multiplier - Operating expense ratio - Internal rate of return - Ten-year projections - Sensitivity analysis - Formula and equation breakdowns for major results - In-place definitions for financial terms ## Pricing The Calculizer itself is free. All six strategy calculations, the formula breakdowns, the definitions and the projections run without credits. Credits apply only to Humphrey, the platform's AI, which writes an optional interpretation of the results. Each AI feature has its own on/off switch. ## Blog - [REILink Blog](https://reilink.com/blog/): practical guides for everyone in real estate — browse by topic, product or niche, or search any question. - [Full text of every post](https://reilink.com/llms-full.txt): the whole blog as plain text. - [RSS feed](https://reilink.com/blog/feed.xml) ## Blog posts Grouped by guide. Each group starts with its main (pillar) guide. ### Real Estate Software How to choose software for each job in a real estate deal, written by REILink (which makes Apex Vivus, EstiMate and Deal Radar). No competitor rankings; each guide teaches the job with a worked example. - [Best Real Estate Investing Software: What to Look For (2026)](https://reilink.com/blog/best-real-estate-investing-software) (start here): How to choose real estate investing software: the 14 jobs it must do from lead to closed deal, the real cost, a demo script and a 28-question checklist. - [Best Rehab Estimating Software for Investors & Contractors](https://reilink.com/blog/best-rehab-estimating-software): Build photo-supported repair scopes, compare renovation finishes and prepare clearer offers or contractor proposals with EstiMate. - [Best Remodeling Estimating Software for Contractors (2026)](https://reilink.com/blog/best-remodeling-estimating-software): How contractors should choose remodeling estimating software: your own labor and material prices, markup vs margin, allowances, exclusions and finish options. - [Contractor Proposal Software: Bids Clients Accept (2026)](https://reilink.com/blog/contractor-proposal-software): What goes in a contractor proposal clients accept: scope in plain words, Good/Better/Best options, allowances, exclusions, payment terms and a full example. - [Construction Change Order Software for Remodelers (2026)](https://reilink.com/blog/construction-change-order-software): What change order software should do: tie changes to the original scope with photos, price, credits and approval, and keep approved and pending work apart. - [Best House Flipping Software: What to Look For (2026)](https://reilink.com/blog/best-house-flipping-software): What house flipping software should do: tie the walkthrough to your price, track estimate vs actual, and put a clock on profit. With real Windsor flip numbers. - [Repair Estimating Software for Wholesalers (2026)](https://reilink.com/blog/repair-estimating-software-for-wholesalers): Repair estimating software for wholesalers: an itemized, photo-backed scope, a buyer package that stops retrades, and a seller offer from the same scope. ### Assignment fees How wholesalers set, calculate and get paid an assignment fee, using buyer data rather than rules of thumb. - [Wholesale Assignment Fees: The Complete Guide](https://reilink.com/blog/wholesale-assignment-fees) (start here): What a wholesale assignment fee is, how it works, how to calculate it, and how to find the highest fee your buyers will pay — with real examples. - [How Much Should Your Assignment Fee Be?](https://reilink.com/blog/how-much-should-assignment-fee-be): How much should your assignment fee be? The highest fee your buyers will still pay — how to find it on your deal, with real numbers. - [Determine Your Assignment Fee From Real Buyer Data](https://reilink.com/blog/how-to-determine-assignment-fee): How to determine your assignment fee from what cash buyers near you actually paid: find the purchases, compare them fairly, build a range, set your fee. - [How to Calculate an Assignment Fee (+ Example)](https://reilink.com/blog/how-to-calculate-assignment-fee): How to calculate an assignment fee: the formula, the five numbers you need, a step-by-step example and the mistakes to avoid. - [Maximum Assignment Fee: How Much Can You Charge?](https://reilink.com/blog/maximum-assignment-fee): The maximum assignment fee is the highest fee before the buyer's profit runs thin or buyers drop out. What sets it and how to find yours. - [Good Assignment Fee: Is $10,000 Good?](https://reilink.com/blog/good-assignment-fee): Is a $10,000 assignment fee good? Sometimes. When $10K is too high, about right or $37,800 too low — and what makes any fee good. - [Can an Assignment Fee Be Too High? How to Know](https://reilink.com/blog/assignment-fee-too-high): An assignment fee is too high when it pushes the buyer's price past what the deal or buyers bear. How to tell if your fee is really the problem. - [Assignment Fee Percentage: Percentage or Flat Fee?](https://reilink.com/blog/assignment-fee-percentage): What percentage should an assignment fee be? Percentage vs. flat fee, 10% of what, and why the deal and your buyers set the right fee. - [Average Wholesale Assignment Fee (2026 Data)](https://reilink.com/blog/average-wholesale-assignment-fee): The average wholesale assignment fee is about $13,000 in a survey of 1,000+ wholesalers. The typical range, and why the average isn't your fee. - [70% Rule Wholesaling: Formula, MAO & Your Fee](https://reilink.com/blog/70-percent-rule-assignment-fee): How the 70% rule works in wholesaling, how to calculate MAO with it, and why it can't tell you what your assignment fee should be. - [Cash Buyer Profit: How Much Should a Flipper Make?](https://reilink.com/blog/cash-buyer-profit): How much profit should a cash buyer make? Flip profit margins, ROI, the buyer's real costs, and how much room that leaves for your fee. - [How to Price a Wholesale Deal for Cash Buyers](https://reilink.com/blog/how-to-price-a-wholesale-deal): How to price a wholesale deal for cash buyers: the buyer-demand curve, what price to send, and how to tell if you're overpriced. - [MAO Formula Wholesaling: MAO vs. Assignment Fee](https://reilink.com/blog/mao-vs-assignment-fee): The MAO formula for wholesaling, how MAO differs from your assignment fee, whether your fee is included, and how to calculate MAO. - [Does the Buyer See Your Assignment Fee?](https://reilink.com/blog/does-buyer-see-assignment-fee): Does the buyer see your assignment fee? What buyers and sellers see, closing statements, state disclosure rules and handling objections. - [Who Pays the Assignment Fee? How You Get Paid](https://reilink.com/blog/who-pays-assignment-fee): Who pays the assignment fee: the buyer or the seller? How it's paid at closing, when wholesalers get paid, and what if the deal falls through. ### Start & Scale Wholesaling Starting and scaling a wholesaling business from the economics backward: cost per deal, budget, leads, conversion, buyers and scale. - [How to Start Wholesaling Real Estate: The Fast Track (2026)](https://reilink.com/blog/how-to-start-wholesaling-real-estate) (start here): How to start wholesaling real estate from the economics backward: cost per deal, budget, leads, conversion, your first deal and scale. Free PDF. - [How to Calculate Cost Per Deal in Real Estate Wholesaling](https://reilink.com/blog/cost-per-deal-real-estate-wholesaling): Learn how to calculate wholesaling cost per deal, and estimate it before you have your own data, using CPL, conversion rates and a factor of safety. - [How Much Money Do You Need to Start Wholesaling?](https://reilink.com/blog/how-much-money-start-wholesaling): How much money you need to start wholesaling depends on your cost per deal. Model startup capital from acquisition cost, fixed costs and a safety margin. - [How to Build a Real Estate Investor Marketing Budget](https://reilink.com/blog/real-estate-investor-marketing-budget): Build a real estate investor marketing budget from expected cost per deal, the deals you want and a factor of safety, with enough runway to test a channel. - [Real Estate Cost Per Lead vs. Cost Per Deal: What Matters](https://reilink.com/blog/cost-per-lead-vs-cost-per-deal-real-estate): Cheap leads can make expensive deals. Learn how cost per lead and cost per deal relate, and which one to judge a lead source by. - [How to Find Motivated Sellers When No List Can Target Them](https://reilink.com/blog/how-to-find-motivated-sellers): A motivated seller is anyone willing to accept an offer below market value. Why no list can target them, and how to make motivated sellers find you instead. - [Skip Tracing for Real Estate Investors: When and What to Trace](https://reilink.com/blog/skip-tracing-real-estate-investors): When to skip trace real estate leads, what the data returns, the calling and texting rules, and why qualifying first lowers your cost per deal. - [Pre-Foreclosure Leads: How Investors Find and Qualify Them](https://reilink.com/blog/pre-foreclosure-leads-real-estate-investors): What a pre-foreclosure filing means, where the records come from, how to check equity and timing, and how to reach owners respectfully. - [Tax Delinquent Properties: How to Find and Qualify the Leads](https://reilink.com/blog/tax-delinquent-properties-leads): How to find tax delinquent properties, which ones are worth pursuing, how to stack signals, and how to approach owners. - [Probate Leads: How to Find and Approach Inherited Properties](https://reilink.com/blog/probate-leads-real-estate-investors): How probate and inherited-property leads work, who can sell, where the records are, and how to approach families with care. - [How to Build a Real Estate Investor Website That Converts](https://reilink.com/blog/real-estate-investor-website): The 3 pillars, 4 key elements and page blueprints (How It Works, Home, About Us) for a real estate investor website that converts motivated sellers. - [SEO for Real Estate Investors: Rank for Motivated Sellers](https://reilink.com/blog/seo-for-real-estate-investors): Conversions first, SEO last: domain, Google Business Profile, intent-based keywords, headers, pictures, links and the full on-page SEO checklist for investors. - [Google Ads for Real Estate Investors: PPC for Seller Leads](https://reilink.com/blog/google-ads-for-real-estate-investors): How real estate investors use Google Ads for motivated seller leads: seller keywords, negative keywords, ad copy, housing ad rules and a cost-per-deal budget. - [Facebook Ads for Real Estate Investors: What Really Works](https://reilink.com/blog/facebook-ads-for-real-estate-investors): How real estate investors can use Facebook ads honestly: get noticed on video, follow the housing ad rules, point people to your website, and judge by cost per deal. - [How to Talk to Motivated Sellers: Call, Appointment, Offer](https://reilink.com/blog/talking-to-motivated-sellers): How to talk to motivated sellers: the first-call questions, your numbers before the appointment, the appointment step by step, and when to walk away. - [How to Estimate Repairs on a Wholesale Deal, Line by Line](https://reilink.com/blog/how-to-estimate-repairs): How to estimate repairs for a wholesale deal: walk the house, scope the rehab your buyer will actually do, price every line with local rates, and add 10%. - [How to Find Cash Buyers for Wholesale Deals (Real Buyers)](https://reilink.com/blog/how-to-find-cash-buyers): How to find cash buyers for wholesale deals: build your list from real cash purchases, find each buy box, sell with one fixed price and proof, and keep buyers coming back. - [How to Scale a Wholesaling Business: Log, Fix, Double, Hire](https://reilink.com/blog/how-to-scale-wholesaling-business): How to scale a wholesaling business: log every cycle, fix the top three problems, double the budget while cost per deal holds, hire, and automate. ### How We Flipped This House Real house flips by Jerryll Noorden, told stage by stage with the real numbers. - [How We Flipped This House: Real House Flips, Start to Finish](https://reilink.com/blog/how-we-flipped-this-house) (start here): Real houses, real numbers, real chaos. Every flip from REILink founder Jerryll Noorden, from the first lead to the final check, the way it actually happened. - [How We Got a Windsor, CT House for $71,000: The Lead, the Seller and the Contract](https://reilink.com/blog/windsor-ct-flip-part-0-the-deal): Part 0 of How We Flipped This House: the real seller lead from our We Buy Houses website, what it told us, the probate situation, and the $71,000 contract. ## MaxFee — assignment fee calculator MaxFee answers "How much should my assignment fee be?" for a specific wholesale deal. It finds the highest assignment fee the wholesaler's buyers will still pay, to the nearest $50, before the contract is sent to buyers. It is part of DispoAid. - [MaxFee — Assignment Fee Calculator](https://reilink.com/maxfee): what MaxFee is, how it decides, examples, and answers to common assignment fee questions. ## Main REILink products - [Property Repository](https://reilink.com/contract-repository) - [Calculizer](https://reilink.com/calculizer) - [OfferAid](https://reilink.com/offeraid) - [EstiMate](https://reilink.com/estimate) - [Apex Vivus](https://apex.reilink.com): seller websites, CRM and follow-up for investors, wholesalers, agents and contractors - [EstiMate app](https://estimate.reilink.com): photo-to-scope repair estimating on the phone and the web - [Deal Radar](https://dealradar.reilink.com): property signals and owner data by territory - [Repair Cost Estimator](https://reilink.com/repair-cost-estimator): free quick repair estimate - [MaxFee](https://reilink.com/maxfee): assignment fee calculator ## Documentation and support - [REILink](https://reilink.com) - [Support](https://reilink.com/support) - [Pricing](https://reilink.com/pricing)